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Volkswagen Passat | "Think Ahead"
May 12, 2003
Arnold/Boston
The premise -- punching a hole in the space-time continuum -- is not new; it has been the fodder of science fiction and pop culture for a long time. But a man from the future calling his younger self works nicely in this humorous commercial. "First, do not take that job in Boston," says future man. "Second, buy the Passat.... and when you meet Becky, run!" Who needs regrets? Best Spots would kill for a mulligan or two.
Credits:
Agency/Location
Arnold/Boston
Chief Creative Officer
Ron Lawner
Group Creative Director
Alan Pafenbach
Creative Director
Dave Weist
Art Director
Julian Newman
Copywriter
Rob Thompson
Agency Producer
Bill Goodell
Production Company
Morton Jankel Zander
Director
Fredrik Bond
Director of Photography
Adam Kimmel
Editor
Andre Betz/Bug Editorial
Colorist
Tim Masick/Co3
Composer/Arranger
Alex Lasarenko/Tonal
Recording Engineer
Mike Secher/Soundtrack
Principal Talent
n/a
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