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Toys "R" Us | "Peter Cottontail"
May 12, 2003
Leo Burnett/Chicago |
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Best Spots mostly finds the Toys R Us giraffe more annoying than helpful. But multiplying rabbits, singing "Here Comes Peter Cottontail," push this Easter-sale spot over the top. Still, the commercial's charm may be fleeting. At first glance, it's funny and cute. Upon further review, and echoing the words of the giraffe, "it's like a warm, fuzzy nightmare." Happy Easter, Geoffrey.
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| Credits: |
| Agency/Location |
| Leo Burnett/Chicago |
| Executive CD/Art Director |
| Jonathan Moore |
| Executive CD/Copywriter |
| Ned Crowley |
| Executive Producer |
| Ron Nelken |
| Agency Producer |
| Sean Pinney |
| Production Company |
| Headquarters |
| Director |
| Lloyd Stein |
| Director of Photography |
| David Stockton |
| Editor |
| Chris Claeys/Cutters |
| Post Prod./Special Effects |
| Todd Freese, Robin Miller/Filmworks Club |
| Post Prod./Special Effects |
| David Hofflich, Kathy Sigel, Darcie Tang/Asylum |
| Composer |
| Larry Pecorella/Comma |
| Principal Talent |
| n/a |
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